JENNIE's debut co-designed collection with Adidas Originals is officially here, and it's called Functional Grace. The whole thing started with the idea of capturing how strong women move with such elegance, and she brought her own creative vision into shaping that. Ballet gets reimagined through a lens of softness, restraint, and strength, all set against this surreal, cosmic backdrop. The campaign concept is Cosmic Ballerina: Kinematics, which is built entirely around her perspective. The aesthetic they're going for is soft yet resilient, classic yet new, basically Adidas Originals filtered through JENNIE's sensibility. The official line says it all: 'Soft yet resilient. A classic yet new aesthetic. Cosmic Ballerina: Kinematics.'
1w
JENNIE's debut co-designed collection with Adidas Originals is officially here, and it's called Functional Grace. The whole thing started with the idea of capturing how strong women move with such elegance, and she brought her own creative vision into shaping that. Ballet gets reimagined through a lens of softness, restraint, and strength, all set against this surreal, cosmic backdrop. The campaign concept is Cosmic Ballerina: Kinematics, which is built entirely around her perspective. The aesthetic they're going for is soft yet resilient, classic yet new, basically Adidas Originals filtered through JENNIE's sensibility. The official line says it all: 'Soft yet resilient. A classic yet new aesthetic. Cosmic Ballerina: Kinematics.'
1w
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